The average $2M operator loses $14,000–$20,000 a month to calls they miss, estimates that go cold, and customers who quietly leave. Recoup finds every dollar, proves it, and recovers it — done for you.
✓ Backed by a number in writing. We name your recovery target up front — miss it, and next month is free.
For operators doing $1.5M–$4M a year · HVAC · roofing · plumbing · electrical
Seven things slip through every shop your size — and Recoup runs a layer built to catch each one. Here's the gap, and here's the layer that closes it.
After-hours, on a job, on the other line — they don't leave a voicemail, they dial the next guy.
You sent the quote and never heard back. Most never get a second touch.
Everyone who paid you in the last few years and went silent — until they call someone else.
Every finished job is a five-star review you never requested — and a ranking your competitor earns instead.
The warmest lead you'll ever get is a happy customer — and almost nobody asks.
Service due, warranty expiring, a system aging out — and the reminder comes from someone else.
The customer most likely to book today is buried in a list you never open.
None work alone — each feeds the next, and Signal decides which fires for whom.
No single gap feels urgent. Together they're the $14K–$20K a month you can't see — and the reason last year felt busy but flat. You're not losing customers to your competitors. You're losing them to silence.
Follow one customer around the ring. Each turn is a layer that adds to a single number: what they're worth to you over the whole relationship. That compounding is what a point tool structurally can't do.
Recoup answers, texts back in under a minute, and books it — before they ever dial the next guy.
One job is worth about $475. The same customer, run through the whole loop, is worth up to 6× more — that's lifetime value, and it only exists when every layer is running.
One completed job is where most shops stop. Watch what the same job becomes — and what that customer ends up worth — when every layer is running behind it.
With Recoup, one job keeps earning long after the truck leaves. That $475 job becomes a customer worth $3,000+ over the relationship — up to 6× more.
Recoup doesn't just put the money back. It takes the chasing, the lists, the late-night calls, the mental load — all of it — off your plate.
And what you actually get back is bigger than the money. Your time, your energy, and your clarity — so you can focus on what you do best.
You're not choosing between Recoup and nothing — you're weighing five real options. Here's what each one does to the ~$17,000 a month leaking out of a $2M shop.
| Option | Monthly cost | Recovers from your leak | Still leaking | Net position / month |
|---|---|---|---|---|
Hire an office manager Answers phones and chases follow-ups — when they remember, and only 9-to-5. |
$3,800–$4,500 Salary + payroll + benefits |
~$2,500–$3,500 Manual, inconsistent. No after-hours, no reactivation. |
~$14,000 After-hours and your dormant list go untouched |
–$15,000/mo High cost, partial coverage, no system |
Marketing agency Angi, ads, or local PPC — buys new demand on top of the leak you already have. |
$1,200–$2,500 Retainer + per-contact fees |
$0 Brings new demand. Recovers none of what you already earned. |
$17,000 The full leak continues, untouched |
–$18,500/mo New spend stacked on top of the original leak |
DIY software Jobber, ServiceTitan and the like — a place to store data, not a system that follows up. |
$150–$500 Plus the hours someone has to run it |
~$0–$1,500 Software doesn't make the calls. Someone still has to. |
~$16,000 Near-total leak continues without execution |
–$16,500/mo The hole stays — you just have a nicer dashboard |
Do nothing Take calls as they come, hope estimates close, wait for customers to drift back. |
$0 No new spend |
$0 No recovery mechanism exists |
$17,000 Every recoverable dollar leaks, permanently |
–$17,000/mo The full leak. Every month. The baseline. |
Recoup Done-for-you across all seven layers — calls, estimates, dormant customers, reviews, and the rest — running every day. |
Flat monthly One flat fee. No per-contact charges. No rev-share. Ever. |
$14,050–$19,975 Conservative to realistic — built from your own numbers |
$0 Every layer covered |
+$12,400–$18,325/mo in your pocket 8.5×–12.1× — and a dollar guarantee in the contract |
* $2M operator, Recoup HVAC Math Framework v2 (May 2026): ~168 peak calls/mo · 25% / 60% miss rate · $475 avg ticket · ~1,000 records, 58% dormant. Conservative = realistic × 0.70. Alternative costs reflect FL market rates.
Every other option here is a five-figure loss, every month. Recoup is the only one that turns that leak into a five-figure gain — the rest just bring you back to square one. And every month without a system, that revenue is gone for good. It doesn't roll forward.
And this table only counts the monthly recovery. It doesn't count the bigger number — what each kept customer is worth over the years. That's lifetime value, and it's the one thing none of the alternatives can touch. Only the full loop grows it.
The work no answering service or agency will touch — and why the recovery actually lands.
Three moves, running every day — done for you. Open any one to see exactly what happens.
The call comes after-hours, on a job, or while you're on the other line — and most don't leave a voicemail. Industry data says 60–78% just dial the next name on the list within minutes. After-hours is the single biggest hole in most shops — more than half of those calls never get answered. That's a job you already won, walking out for the price of one missed ring.
You sent the quote and never heard back. Most estimates never get a second touch — and when you stop following up, the homeowner doesn't stop shopping. Whichever competitor follows up second wins the job you already priced. Here's the tangible part: on the estimates you've already sent, even a few points of close rate is the single biggest dollar swing in the business — bigger than any new ad.
Two things decide your next month: who you reach, and who reaches you. Recoup runs both. Your best next job is a past customer who already trusts you — but if you're not in front of them when something breaks, they call the first name they see on Google. And the reason that first name is them and not you usually comes down to one tangible thing: your Google Business Profile rating.
Before Recoup activates, we set one specific dollar number for month one — built from your actual data, not industry averages. We're held to it. No asterisks, no negotiation.
No pitch, no slides. We walk through your operation live and put a real dollar number on what's leaking. You'll leave knowing your number — whether you ever work with us or not.
Book My Call →No pressure · For operators doing $1.5M–$4M · HVAC, roofing, plumbing & electrical